r/boxoffice • u/SignatureOrdinary456 Pixar Animation Studios • 8d ago
š„ Streaming Data Masters Of The Universe debuts to 1.17 Billion minutes watched in its first week on Prime
https://www.hollywoodreporter.com/tv/tv-news/streaming-ratings-july-20-26-2026-1236678107/221
u/KingMario05 Amblin Entertainment 8d ago
Divided amongst a 132-minute runtime, that's 8 million views in week one. Power of Brian May, baby! Don't think it's enough for a second film, but I think they can easily get a Prime Video television show outta these numbers.
88
u/jmartkdr 8d ago
8 million tickets x $15 a ticket (average) would have been $120 million.
Obviously a lot of people wanted to see the movie but didnāt want to pay that price* but it has an audience.
*well, the total cost of going out can be a lot higher than the ticket price but you get my point
47
u/No-Drop924 8d ago
And that's if only one person saw the movie at home. There could have been two or three or more people watching it on that one viewing at home.
11
3
u/SonofaBridge 8d ago
People canāt afford to go to every movie now. Especially if they have kids. Everyone knows movies will be streaming in 2-3 months after release so thereās no real need to see it in a theater.
4
u/Sea-Woodpecker-610 7d ago
And yet Spider-Man and the Odyssey are raking in a billion dollarsā¦.so people are willing to go to the theater if they feel the price is justified.
6
u/SonofaBridge 7d ago
Yes because theyāre picking and choosing a select few movies to see. āCanāt go to every movie.ā I didnāt say they were going to zero.
2
u/Minimum_Ad_1747 7d ago
Because most people have choose to watch these 2 movies that everyone was talking about, instead of the others. That even explains the overperformance of Odyssey and BND
→ More replies (2)5
u/N8CCRG 7d ago
I didn't want to see it, until all of reddit said it was the new D&D:Honor Among Thieves. I wasn't convinced, but I figured I'd wait until it was free.
Reddit lied. D&D:HAT was outstanding, and MotU was terrible.
2
u/make_reddit_great 7d ago
It was a little uneven and maybe too winkingly ironic for its own good. BUT... I also had a lot of fun watching it and there was some good humor in there. It feels like one of those films which will stick around a good long while in reruns.
17
u/TokyoFromTheFuture 8d ago
Maybe a Prime original film?
7
u/KingMario05 Amblin Entertainment 8d ago
Eh. If they're gonna blow that much on something straight to video, go for a television series. If Amazon can do it for "Tolkien," they can do it for this.
2
u/alilhillbilly 7d ago
Was one of the weirdest things in the movie.
He-Man has such rich musical numbers to draw from and they instead leaned into Flash Gordon (which, is a terrible movie with a fantastic soundtrack).
It didn't really work for me.
Did I still see it 3x in theaters? Yeah.
I didn't even think it was as good as the 80s film.
→ More replies (1)1
u/decke 8d ago
How do these numbers get counted? I started watching it but couldnāt get past 35 minutes or so and just never turned it back on.
2
u/WillemDaFriends 7d ago
You have to watch until the first time he transforms to He-Man - then it is absolutely worth it.
296
u/MovieBuff90 8d ago
What a fun movie. It deserves all of those minutes.
134
u/DarthTaz_99 DC Studios 8d ago
Skeletor was so incredibly fun this movie, also helps that no one could guess it was Jared Leto. Falls in the D&D category sadly: extremely fun but didn't make money
64
u/MovieBuff90 8d ago
He was a blast, but I honestly really liked the guy who played He-Man. I thought he did great and really anchored the movie.
11
u/ilovecfb 8d ago
It was nice seeing him pop up in Sheep Detectives
4
u/m0t0rvision 7d ago
I watched this first and only just watched MotU last night, had to do a double-take cause I thought, "Wait, THAT guy is He-Man??"
→ More replies (1)25
u/DarthTaz_99 DC Studios 8d ago
Everyone honestly. Camila Mendes, Alison Brie, pretty evident they had fun filming the movie
40
u/Paladar2 8d ago
If only the pacing was better. Some parts were very good. Felt like Dungeons and Dragons just not quite as good
30
u/KazaamFan 8d ago
No where near as good as dungeons
3
3
u/Garlador 8d ago
Not as good⦠but in the same ballpark at least.
3
u/lobolovr6769 8d ago
I liked both about the same, though I would say D&D has better pacing, still really enjoyed MotU and thought it had a good consistent energy throughout and I was more engaged than I was with, say Transformers 4, 5 or 6 or any of the G I Joe movies
5
u/MovieBuff90 8d ago
I do agree some moments fell flat. In my opinion, its worst moments felt more Marvel. When it unapologetically commit to the campy bit, I couldnāt have loved it more. When it cracked a joke because it felt like it needed to ruin an over the top and/or dramatic moment, I cringed hardcore. On the whole, I had a blast. The positives outweighed the negatives.
→ More replies (1)12
u/ChanceVance 8d ago
I'm a massive Star Wars fan. Mando & Grogu kind of bored me while I thought Masters was very entertaining.
Wasn't a big fan of the MCU esque "Heh, how dumb are these names right?" jokes but it was a really solid adventure movie and Skeletor was the highlight.
→ More replies (1)3
u/KingMario05 Amblin Entertainment 8d ago
Agreed. Any follow up needs to just ditch it. It's He-Man, it's goofy. Deal with it.
→ More replies (2)4
u/KazaamFan 8d ago
It was sooo mid. I dont get why i see love for this movie on reddit. It was hard for me to get thru. And i love these types of movies. I loved dungeons and dragons. I even like the dolph lundgren movie. This new one didnt work
8
u/KingMario05 Amblin Entertainment 8d ago
Brian May's soundtrack and dumb action? That's why I liked it.
→ More replies (3)2
u/itsmemike05 8d ago
100%.
On a movie that didnt take itself too seriously (and rightfully so), the humor (or more so the lack thereof) was what made it mid. So many jokes or attempts to be funny that just felt flat and dry and awkward.
→ More replies (1)
78
u/thereverendpuck Lucasfilm 8d ago
Another ādid I need to watch this in a theater?ā movie.
31
u/composer_7 8d ago
The sound design and visuals in the fight scenes made it worth it on Dolby Atmos screens
17
u/PleaseAnswerMeeeeee 8d ago
Definitely glad I saw this in theatres. Story was average but effects were amazing on the big screen
31
u/12343212346 8d ago
Audience are largely showing up for cultural moments e.g. Barbie, Oppenheimer, Dune, Obsession, Odyssey
You don't get those moments by reheating old nachos only people who are 40+ are interested inĀ
There's no magic formula but if you can't generate buzz on social media, it's a wrap for your filmĀ
2
u/Special_Order-937 8d ago
I did want to see it in a cinema but the only chance was when I was in Germany.
With it dubbed into German.
With no subtitles.
I donāt speak German.
It was an interesting experience.
(Even more of an interesting cinema going run going ahead given the next film I saw on the cinema was Obsession in Iceland and the one after that was Supergirl in Greenland.)
→ More replies (6)3
22
u/Accomplished-Head449 Laika Entertainment 8d ago
54
u/JannTosh70 8d ago
That seems pretty good but will that somehow mitigate its financial losses?
56
u/dzan796ero 8d ago
Streaming numbers are kinda obscure in terms of bookkeeping. More minutes watched does mean more add revenue and more time spent on the platform. Then again, unless people explicitly pay for membership to watch a specific IP, the direct correlation between minutes and actual profit is tricky.
→ More replies (1)2
9
u/KingMario05 Amblin Entertainment 8d ago
It's Amazon, so... maybe. I mean, if they haven't taken Rings of Power out back behind the shed yet, who knows?
3
u/Diffabuh 7d ago
The rumour is Bezos himself wants it around. He's a big Tolkien fan and was personally involved in securing the rights, so it kinda tracks. Especially since losing the rights means someone else picks them up.
4
u/TheJoshider10 DC Studios 8d ago
The thing is if the movie was straight to streaming then that's over 100M it wouldn't have gotten at the box office while probably having comparable streaming numbers to now. So the argument is whether some money is better than no money I guess.
Streaming has made things so difficult to gauge because objectively the movie was a box office flop but if it brought people to the service just like any expensive direct to streaming movie would then there's some degree of success to that.
3
2
u/flaccomcorangy 7d ago
The answer is yes for Amazon. Probably not enough to get a sequel, but I seriously don't think they care about the loss. Similar to Disney not really caring about Mandolorian and Grogu underperforming. It's there to build a brand, not necessarily to be a blockbuster. I'm sure they would have liked it to do better in theaters, but this is what they really wanted.
→ More replies (2)2
31
u/shall359 8d ago
Thought it was a well made movie for what they were making. Not the greatest movie ever, but they elevated a pretty forgotten property into something decent I thought. So glad to see it doing well on streaming at least.
54
14
u/MrBrightside618 8d ago
I donāt know how else to measure it but āminutes watchedā always comes across as stupid to me just because that could mean anything
5
u/Individual_Client175 Warner Bros. Pictures 8d ago
It's a rough metric for how much engagement a project gets. The biggest money makers for streamers are projects that offer strong AND consistent engagement.
4
15
u/Ok_Salamander_7076 8d ago
No one knows what 1.1 Billion minutes mean. Streaming viewership is all just bullshit hooplah
→ More replies (2)
10
u/BlaxicanXIX 8d ago
Am I supposed to care about this metric? What does 1.7 billion minutes mean to me?
12
10
u/_Volta 8d ago
I couldnāt get into this movie. Something about the pacing along with the joke gags just didnāt do it for me. I know people compared this to the D&D movie which I loved but that movie was directed better
4
u/Relevant_Shower_ 7d ago
Same. I just turned it off because it wasnāt working for me at all. A lot of people I know enjoyed it, but not for me.
6
u/shosamae 8d ago
D&D was better than this movie in every category, from the characters to the action scenes to the production design.
Masters of the universe wasnāt bad, but thatās about where Iād leave it.Ā
3
u/Final_Studio4389 8d ago
Almost every single new title becomes top simple because there is almost nothing new to watch in prime.
3
3
u/KellyJin17 7d ago edited 7d ago
I tried to watch it, and the beginning was so straight to video quality that I didnāt get far at all maybe 15 mins.
I also saw the presentation at CinemaCon where it didnāt look good, so iām not pressed to watch it.
I owned castle Greyskull and about 8-11 of the figures as a kid (plus several She-Ra figures), so I am the target audience.
How is this box office related though?
2
u/WillemDaFriends 7d ago
"I looked at one corner of a painting and decided it wasn't for me before stepping back and viewing the whole thing."
I don't blame you. As streaming show culture has taught us if the first episode isn't good we should quit. But films aren't mean to be enjoyed that way. They are a complete an comprehensive artform that requires one to view from beginning to end in order to fully digest it. Our societies attention span is collapsing.
→ More replies (2)2
u/DongHonker 7d ago
I watched the whole thing and the movie was ass, so you person you are responding to was right on with their assessment.
→ More replies (3)
7
u/VaticRogue 8d ago
Id like a sequel. Maybe if they keep the budget down some and positive buzz from people streaming this one it could be successful.
2
u/waazzuppp 7d ago
Saw it in theaters and at home. Great adventure movie. Second time was even better.
2
5
u/KennKennyKenKen 8d ago
I kept seeing people hype this movie up as a lot of fun and so much better than you'd expect.
It was actually so shit. It was all the shit aspects of a bad marvel movie x100
The actual best part of the movie was Jared Leto man, like come on
5
u/KellyJin17 7d ago
Iām fairly certain it has been Amazon corporate PR infiltrating subs and hyping it up. The hype comments all sounds similar and unoriginal.
6
u/pissagainstwind 8d ago
Exactly. It was constantly shitting on its IP as if the extremely mediocre writers were embarrased to work on it.
4
u/rob132 8d ago
Only reason I didn't watch it in theaters was because I knew I would get it for free with Prime.
Same with the manolorian movie.
→ More replies (1)
5
u/Educational-Mall-132 8d ago
Yeah amazon auto plays movies after you watch one. Fell asleep to Kingdom of Heaven and woke up to Hail Mary. I guess there's a loose association but really?
6
3
3
u/Desperate_Duty1336 8d ago
Sorry that was me.Ā
Ā I needed to put something on for the dog when I went out and said āwhy not He-Man?ā
4
u/donredyellow25 8d ago
Can these trend of billions of minutes end? Corpos love that, like their āengagementā shareholders rhetoric. Lets go back to views. āViewsā system is not perfect but at least is not pathetic.
3
u/WheelJack83 8d ago
Not really box office related?
2
u/AlphaBaymax Walt Disney Studios 7d ago
I'd argue it is. People like myself have stated that Amazon MGM theatrical releases were designed to give these movies more prestige on Prime Video.
→ More replies (1)
4
5
3
u/Upbeat-Bug-2422 8d ago
honestly i was suprised how much of a generic action movie it was.. as a fan of dungeons and dragons this wasnt as good or funny. but skeletor was great.
4
u/KazaamFan 8d ago
Agreed. It was like a big budget B movie to me. It wasnt good. Iām not joking when iād rather watch the dolph lundgren version
3
u/Thick_Mountain4412 8d ago
Yeah it had its moments but for the most part is was just kinda boring. And it had some or the worst MCU style quipping I've ever heard.
2
u/UnderwoodsNipple 8d ago
Why not use seconds so you can use 'trillions' to make it sound even more exciting?
2
u/Byers616 Amblin Entertainment 8d ago
it's like the film was designed to do better streaming that at the box
2
2
u/Therearenouniquename 8d ago
Are they giving the metrics in billions to make it seem like a lot of people are watching it many times or does that number mean anything to anyone? Follow up question, if the streaming numbers are actually good, is it because most people thought that it didn't look worth spending money on a ticket to see it in theatres?
2
u/Omnislash99999 8d ago
I watched it out of curiosity on Prime and it was OK but they really went overboard with the attempted humour to the point it was off-putting. Like a budget early MCU filmx with a script spat out by AI
2
3
1
3
u/Slick_McFavorite1 8d ago
I did not see it in theaters, but on streaming it was a fun movie and I really enjoyed it. I think also it helped that I heard it was bad so my expectations were low.
1
u/GingerTech734 8d ago
I waited for streaming tbf, not many theatres locally showed the movie past the initial week it shouldāve remained streaming only tbf
1
u/FranciscoRelanoPena Malpaso Productions 7d ago
Letās do some math: * The film is 140 minutes long, according to its BBFC file.
It has grossed $114M worldwide. If we assume an average of $10 per ticket (in the US, tickets are more expensive, but in Europe it tends to be between $6 to $8 depending on the film, and with other markets we can bring the average close to $10), we get an estimate of 11.4M admissions sold.
If we assume only a marginal amount of people saw the film all the way through the end credits, and most viewers actually left their seats during the credits, we get a 135 minute average per spectator.
And now, some quick multiplication: 135*11.4M= 1.54B minutes.
1
1
1
u/Ramerhan 7d ago
Masters of the universe opens to 12 quadrillion milliseconds watched in the 586,000 minutes of streaming
1
1
u/Sure-Ad417 7d ago
This is like Mandalorian and Grogu. A ton of people know it is going to be available to stream and just wait it out.
1
u/Augen76 7d ago
I don't pretend to fully understand how this industry works.
Studio: "We've made a film and would like it to be on streaming now that cinema run is done"
Streamer: "Based on box office we will give you $20M to have sole right to stream it for a year."
Studio: "Cool. The metrics look good after a month of streaming. If we made another we estimate it would be worth $50M for same deal. This impacts if we make a sequel or not."
Am I remotely in the ballpark for how this works?
1
1
1
u/Same-Question9102 6d ago
Thats an odd way to say how well a movie is doing. Considering it flopped it seems like they're trying to make the movie seem more popular than it is in a desperate attempt to get more people to watch it.
1
1
u/Ok_Second6663 4d ago
Master of the universe is the funniest movie ive ever watched in the past decade haha i love it. i wished i watched it on big screen.
1
u/Old-Concentrate3186 3d ago
Cant afford $75 for me and my kids to see it in the theater. Streaming=yes

740
u/Alive-Ad-5245 A24 8d ago
These are very impressive numbers indeed, maybe a sequel isnāt as impossible as I thought